Where leaders love to learn

15 Hair Quotes To Use In Your Salon Marketing And Displays

Writer’s block. It happens to all of us. If I’m honest, it must happen to me at least ten times a week: I could be about to write an introduction for an article, a caption for a photo on Instagram, an email, anything. Sometimes, words just don’t seem to want to come out. In these … Continued

Salon Owners Summit 2019: Second Speaker Announcement!

The last time I wrote about the Salon Owners Summit 2019, it was to announce Jo Fairley as our very first speaker. Today, we’re excited to welcome Ryan Holiday to the lineup of the #SalonSummit’s 5th edition! Early Bird Tickets are selling out fast, make sure you don’t miss out!

Get Your Copy: The Salon Owner’s GDPR FAQs eBook

Is getting to grips with the latest European data protection law giving you a few strands of white hair? The GDPR, which came into effect on May 25th, 2018, is an important piece of legislation; one that lies in the hands of more than one person. If some concepts within it still seem or feel … Continued

Should You Have A Salon Employee Of The Month Program?

Employee of the month: One of the most classic forms of employee recognition out there and in the eyes of many, one that falls flat almost every time. Although the idea of implementing a salon employee of the month program might stem from a desire to inspire positivity and motivation, it can, unfortunately, backfire and undervalue … Continued

It’s Time To Celebrate The Client Experience Award 2018!

You use Phorest Salon Software. You’ve kept your salon reviews consistently high at 4/5 or above for 12 consecutive months, and have recently received the Client Experience Award 2018 in the mail! Massive congratulations! What’s next?

Get Long Lost Clients Back With These SMS Message Templates

One of the many plates to spin when running a salon or a spa is getting clients through the door. Of existing and new clients, many salon owners choose to concentrate their efforts in the latter when it actually costs 10 times more to do so than to focus on retention. If that your case, if you … Continued

How To Turn A Contact Into A Salon Mentor In Just 5 Steps

A few weeks ago, our Founder and CEO Ronan Perceval wrote an article relating some of the lessons he’s learnt along his career building Phorest Salon Software. The most important takeaway was perhaps what this excerpt explains: “[…] whether it be to help you overcome different setbacks or just to plan for the future, as … Continued

Power Up For The 2019 Phorest Salon Owners Summit!

If you’re a Phorest Salon Software client, you’ll have heard the news already… Following the success of this year’s sell-out event, we are delighted to reveal exclusive details of the much anticipated 2019 Phorest Salon Owners Summit! Now in its 5th year, the Salon Owners Summit has become one of the most talked about and … Continued

Salon Branding: What Does Your Business Mean To Clients?

Let’s talk about your salon branding. When you think about a company like Apple, what comes to your mind? Even if you don’t own an Apple product or know too much about Steve Jobs and Apple’s story, you probably have a sense of the brand. Because a brand is more than just a label or an identifier … Continued